1. Real feasibility
- What problem we solve.
- Whether your data is ready.
- How much you'll gain or save.
Before writing any code, we know if it's worth it.
Since 2018Technology and AI for companies
We design digital services and artificial intelligence that your team can actually use.
── Manifesto
Since 2018 we help companies use technology to work better, without making life harder for their teams.
── Practice
Technology, data and artificial intelligence explained clearly.
Computer ScienceArtificial IntelligenceData GovernanceCloud ArchitectureService DesignMachine LearningChange ManagementWeb3MLOpsHuman-Centered TechComputer ScienceArtificial IntelligenceData GovernanceCloud ArchitectureService DesignMachine LearningChange ManagementWeb3MLOpsHuman-Centered Tech
── How we work
Three steps. No improvisation.
In every project we review three things before moving forward. And we leave everything in writing so your company keeps it.
2. Your team first
- Who will use the tool.
- What slows them down today.
- How to make the change easy.
The best technology is useless if your team won't use it.
3. Security and control
- Your data protected.
- Systems that work reliably.
- Costs under control as you grow.
So your business grows without surprises.
If it isn't written down, there's no method.
Without method, technology won't grow with you.
── Services / 06
What we do
Data for better decisions
Data · Dashboards · Reports
You have plenty of information but don't know how to use it. We organize your data and build simple dashboards so you decide with numbers, not gut feel. For leadership, marketing and operations.
Let's talkClear AI advice
No jargon
There's a lot of noise around artificial intelligence. We sit down with your leadership team and explain what actually works for your company and where to start.
Let's talkDigital project management
Priorities · Deadlines · Delivery
If your projects run late or over budget, we bring order, set priorities and stay with you until delivery.
Let's talkTechnology review
What works · What's extra · What's missing
We review the tools you use today: what works, what you don't need and where to invest before buying anything new.
Let's talkCloud and infrastructure
Servers · Databases · Cloud
We modernize your servers and databases so your business runs faster, spends less and stays secure, without breaking what already works.
Let's talkPractical training
Tailored courses
Useful workshops for executives and teams. No abstract theory: how to use these tools in everyday work, with examples from your industry.
Let's talk── Results
Real cases
Some recent projects. Every company is different, and so is every solution.
Telecommunications
Faster, cheaper customer service
- Solution
- We analyzed why customers were calling and moved the most frequent requests to digital channels and automated assistants built on Google technology.
- Result
- Customer satisfaction (NPS) up 6 points, service time down 40%, and over 1 million a year saved in call centers.
FMCG Retail
Understanding how customers buy
- Solution
- We created free digital games and activities to learn about consumption habits. We reached over 100,000 participations at real moments of purchase.
- Result
- The brand adjusted its product catalog, gained 6% visibility and increased sales by 3%.
Retail
Assessing more than 900 rural points of sale
- Solution
- We visited and mapped more than 900 points of sale and spoke with their users. We gathered over 1.1 million data points to analyze.
- Result
- Four proposals to reactivate the points of sale with social impact and new sustainable businesses.
“LAB iA has the experience and creativity we needed to transform our systems. They combine deep technical expertise with the commercial understanding required.”
“The LAB iA team designed a training plan tailored to our needs and capabilities. We're now aware of the importance of using data and choosing the right use cases for our budgets.”
“Applying AI and statistics to return-on-investment analysis in media and advertising was very complicated, until the LAB iA team took on our case and helped us understand our data and our workflows.”
── Manifesto
Our manifesto
Serious technology, human design, change that is real.
We look at where your company stands and design a realistic plan, focused above all on the people who will use it.
We build tailored technology: artificial intelligence, data, cloud and applications that grow with your business.
Working with companies since 2018.
We think about people and your goals first.
We stay with you from start to finish: data, technology, AI and the change in your team.
── Partners
Partners & alliances
We build solutions with leading platforms in artificial intelligence and cloud.
Technology partner
Technology partner
── Contact
Let's talk about your case
Write a few lines about your situation or what you'd like to improve. We'll reply personally.